Pernod Ricard sees sales drop -3% in H1 FY24
15 February, 2024
Pernod Ricard reported a -3% decline of both organic sales and organic profit from recurring operations for the first half of the financial year 2024.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
